I’ve worked in TV advertising for coming up 18 years, starting at ITV for 9 years and we are about to celebrate our 9th birthday at The TV Agency. Across that period I’ve worked with a huge range of advertisers and agencies.
Starting in London was an amazing experience getting to work on accounts such as BMW, L’Oreal, Disney, BT & Halifax to name a few, (I used to book all those ads that helped make Howard famous!). Then joining the ITV regional sales team where I learned how cheap TV advertising could be, (it was probably about £200 for a spot on Coronation St on ITV Border back then).
But setting up my own agency and helping our clients achieve amazing results tops it all! eToro & Access CBD being the latest clients we’ve helped to launch on TV. And then seeing how our business has grown to offer support not just on TV but with our in-house animation studio and then most recently our digital team, delivering results across advertorials to PPC to Facebook.
I love what I do, and I’m living my best life! I feel very lucky to help our clients get the best they can from their advertising.
“I learned in more about TV advertising in 5mins chatting to Anthony than I did in several months with our current agency” Emma